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Vurb Is Crazy Enough To Fight Google

 

http://techcrunch.com/2015/02/26/mobile-search-david-vs-googliath/Google Search was not built for mobile. It’s all about lists of web pages, but the small screen is ruled by apps. That’s why if Google launched today, it might look a lot like Vurb…which did launch today.

Vurb is a mobile search engine that pulls info from partnered apps like Yelp and Rotten Tomatoes, and deeplinks you out to apps like Uber and Google Maps. Rather than send you clicking through links, it cobbles together critical content and contextual suggestions into saveable, shareable, actionable cards. You could plan a whole dinner-and-a-movie night without ever typing or going back to your homescreen. Read more…

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