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Today’s Latest in Content Marketing

 

At this point, we hope you’re seeing how content marketing can transform an online business into a runaway success story. It’s probably less obvious how you might go about doing that with a more traditional brick-and-mortar business. Marcus Sheridan’s pool company was hit hard by the recession in 2008.Case Study: How Content Marketing Saved this Brick-and-Mortar Business

Case Study: How Content Marketing Saved this Brick-and-Mortar Business

At this point, we hope you’re seeing how content marketing can transform an online business into a runaway success story. It’s probably less obvious how you might go about doing that with a more traditional brick-and-mortar business. Marcus Sheridan’s pool company was hit hard by the recession in 2008.Case Study: How Content Marketing Saved this Brick-and-Mortar Business

At this point, we hope you’re seeing how content marketing can transform an online business into a runaway success story. It’s probably less obvious how you might go about doing that with a more traditional brick-and-mortar business. Marcus Sheridan’s pool company was hit hard by the recession in 2008.Case Study: How Content Marketing Saved this Brick-and-Mortar Business

Case Study: How Content Marketing Saved this Brick-and-Mortar Business

At this point, we hope you’re seeing how content marketing can transform an online business into a runaway success story. It’s probably less obvious how you might go about doing that with a more traditional brick-and-mortar business. Marcus Sheridan’s pool company was hit hard by the recession in 2008.Case Study: How Content Marketing Saved this Brick-and-Mortar Business

5 Content Marketing Ideas Worth Stealing

Sometimes you need some inspiration and you need to try some new ideas and different media that may provide a nudge to try something different and creative outside your comfort zone.

Many of us still don’t think about alternative media to text and articles because online video is still in its infancy. YouTube has only been with us for 7 years and in the world of business and brand marketing this is only a “blip”.Boom…

h/t jeffbullas.com

h/t jeffbullas.com

Marketing Day: January 26, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. A new darker version can be chosen for darker sites, and a smaller interactive button can be used in tight spaces. As GeekWire reports, the practice was allegedly adding up to $1.2 million per month to Adscend’s coffers.Marketing Day: January 26, 2012

Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content

Several major UK entertainment industry groups are accusing Google and Bing of directing searchers to illegal content, and have proposed a “Code of Practice” for how search engines can better encourage consumers to locate legal content on the web. The groups are also calling for the UK government to help oversee how well the search engines administer the recommendations listed in the Code of Practice. On average, 16 of the first 20 Google results for charts singles and 15 of the top 20 search results for chart albums linked to known illegal sites.Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content

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